Do you have a product that is perfect for Best Buy Stores and You Want to Become a Best Buy Vendor?
Have you ever wondered what it would take to get a product into their stores? If so, you will love this short training segment on how to sell your product to Best Buy
In this training, I will discuss some of the things to think about when approaching a retailer such as Best Buy Stores. Hope it helps!
Transcript for this video is listed below…
Learn how to become a Best Buy supplier
Hey, everyone. My name is Karen Waksman, and I’m the founder of a company called Retail MBA. Today I want to talk about getting your products sold at Best Buy stores and Becoming a Best Buy Vendor. Now, the reason I decided to create this particular segment is because I teach thousands of product companies across the country on the subject of selling to retails, and Best Buy comes up all of the time. If you have consumer electronics product, you typically wanna sell your product to Best Buy.
So today I want to give you some suggestions, make you think about things that you’re going to need to deal with in regards to working with Best Buy. So I hope this helps.
Getting started selling to Best Buy
Anyways, let’s talk about selling to Best Buy. Well the big thing that I know about Best Buy is that, you know, everybody with a consumer electronics product who’s ever created one, probably wants to approach Best Buy or has already done so. And the problem with that, for people like you who are just getting started or are trying to get products into that store is that you’re dealing with a retailer that is competitive. It’s tremendously competitive for consumer electronics products because again, everybody is reaching out to Best Buy about their products.
So how do you differentiate yourself?
Well one way to do that if you’re kind of just getting started and maybe you’ve reached out to Best Buy or you’re kind of about to, my recommendation is always to start reaching out to Best Buy to let them know about your product. But if they say no to you, please don’t take that personally. It really doesn’t mean anything other than you’ve picked probably one of the most competitive retailers out there in regards to that product type. So my recommendation to you is to reach out to other retailers who sell consumer electronics products.
Where else can you sell your consumer electronics products
You know, Sears sells consumer electronics products, Walmart sells consumer electronics products. Every major retailer now sells consumer electronics products, so why not reach out to other retailers who don’t only focus on consumer electronics, get your products into those stores, start building up your business, and then going back to Best Buy and showing them proof of sales of your product.
What products can you sell to Best Buy
You see, Best Buy really ultimately since they see so many products in a given day of the same type of thing constantly, what they really care about is money. Because at the end of the day they wanna make sure that they’re generating revenue with their products. If you have every product on the planet coming to you, you wanna make sure that the one that you’re picking is gonna make you the most amount of money. It’s just the way it goes in retail.
When to refocus your efforts on selling to Best Buy
So again, my suggestion is to go elsewhere, sell your consumer electronics products in other retailers and then refocus your efforts on Best Buy and let them know about your successes and the things that you’re doing. And that’ll help you kind of grow your business with Best Buy or at least get started.
Why you should be selling to Best Buy
Now one other thing I wanna suggest to you is that bestbuy.com which is their online store, is probably, it’s actually the top 10 websites on the web today. It is one of the largest websites on the web. It’s a top 10 site. Which means they get over, I think it was like a billion visitors to their site. That’s insane. That’s tremendous. So one suggestion I have for you is to potentially reach out to bestbuy.com and for most of you, you probably think that Best Buy stores and bestbuy.com is the same thing.
Get your products on BestBuy.com
Actually in that space, bestbuy.com has its own buyers and buys products specifically for bestbuy.com. And Best Buy stores has buyers for Best Buy stores. So they’re actually another set of buyers for bestbuy.com. So if you’re having trouble getting into Best Buy stores, the other suggestion is to reach out to bestbuy.com because again, there’s another set of buyers and so forth. So you could potentially get your products into bestbuy.com which could be tremendously advantageous to you because they have a billion people who come to that site and that could be great for your business.
Learn how to approach, pitch, & sell to Best Buy & become a vendor
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In this training, I will discuss some of the things to think about when approaching a retailer to sell your products and become a vendor. Hope it helps! 🙂
Karen Waksman,
Inventions.org
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Email: karen (at) Inventions.org
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And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!
